Built in Unity, the app allowed kids to place a “band-aid” on their teddy to initiate a scan. They could then explore the teddy’s interior in 3D, examining organs for signs of injury or illness. The organs were fully interactive – able to be rotated and explored from different angles. Children could follow guided instructions narrated by the Bamselæge character or explore freely without assistance.
01
The Challenge
To translate the playful and educational spirit of Bamselægen into an engaging digital experience that felt intuitive for children. The challenge was to make the scanning and exploration process accessible and fun, while maintaining an educational element that fit seamlessly into the show’s universe.
02
The Opportunity
To extend the Bamselægen universe beyond television – offering children a hands-on, interactive way to engage with the characters and themes of the show. The app could foster curiosity, empathy, and learning through play, while strengthening the connection between fans and the Bamselægen brand.
03
The Process
In my role as UX/UI and graphic designer, I was responsible for shaping the core gameplay experience and ensuring it was intuitive, engaging, and aligned with the playful world of Bamselægen.
My work included:
Mapping out the app’s core actions and flow – deciding what actions should trigger specific animations, 3D objects, interactions, and audio cues.
Designing the user experience for both guided and free-play modes, ensuring clarity for young users.
Collaborating closely with DR Ramasjang to ensure the design matched the show’s character and tone.
Working with the development team in Unity to align the gameplay with technical possibilities.
Designing overlay graphics and UI elements that supported the 3D exploration without overwhelming the user.
The process was iterative – incorporating feedback from DR, developers, and user testing to refine both interaction and visual design.
